Download Sony SELP-1650 Marketing Specifications

Transcript
SELP1650
NEX Lens (E 16-50mm F3.5-5.6 OSS)
Compressed Model Name: SELP1650
UPC: 027242858152
First Customer Ship: 2013-01-23
SRP: 0.0
SPPG: 349.99
SURE: 349.99
Bullets
Short bullets
• Compact and lightweight design for excellent portability
• Lens retracts to a mere 1-3/16" (30.2 mm)
• POWER ZOOM for smooth zooming with superb operability and quietness
• ED glass and Aspherical lens elements for excellent performance with reduced aberrations
• Built-in image stabilization
Long bullets
•
Marketing
Positioning statement
The SELP-1650 is an electrically driven, retractable 16-50 mm zoom lens (24-75mm 35mm eq.). Measuring at
just 1-3/16” (30.2) mm when fully retracted, it is easy to carry around to grab shots as they occur. Thanks to its
compact design and new Power Zoom lever it is easy to record stills and super smooth video clips.
Key Features
Compact and lightweight design
Despite a 3x magnification ratio covering 16 mm to 50 mm (24-75mm 35mm eq.), the SELP-1650 is thin and lightweight
thanks to a retracting mechanism that reduces the lens to just 1-3/16” (30.2 mm). It truly enhances the portability of
E-mount cameras, giving users the means to capture spontaneous moments when on trips with a light and compact
camera/lens combination.
POWER ZOOM for smooth zooming
The SELP-1650 is the first E-mount lens with an electrically driven zoom mechanism. As soon as the camera is powered on,
the lens extends and is instantly ready for shooting. A dual-function control ring is used for both zooming and manual
focus.
ED glass and Aspherical lens elements
The SELP-1650 is equipped with one ED and four Aspherical elements, resulting in a high-performance lens that is
surprisingly compact. The elements correct for curvature of field on the wide-angle side and spherical and chromatic
aberration on the telephoto side for beautiful, accurate, high-contrast reproduction across the entire image.
Built-in Optical SteadyShot™ image stabilization
The built-in Optical SteadyShot image stabilization system provides a 4-stop (approx.) shutter speed advantage, making it
significantly easier to achieve crisp, blur-free images and video.
Specifications
Optics/Lens
Lens Type
E-mount 16-50mm F3.5-5.6
Lens Mount Type
Sony E-mount lenses
Aperture
f/3.5-5.6
Aperture (Max.)
f/3.5-5.6
Aperture (Min.)
f/22-36
Focal Length (35mm equivalent)
24mm-75mm (35mm equivalent)
Filter Diameter
40.5mm
Lens Groups-Elements
8 groups, 9 elements (4 aspheric surfaces)
Minimum Focus Distance
9.8" (0.25m)
Angle of View
83o - 32o
Aperture Blade
7 blades (Circular aperture)
Aspheric Elements
(4 aspheric surfaces)
Dimensions (Max. Diameter x Length)
2-5/8" x 1-3/16 (66.7 x 30.2mm)
Distance Encoder
Yes
Exterior Finish
Black
Internal Motor
Yes (Stepping motor)
Lens Weight
4.1 oz (116g)
Maximum Magnification
0.215x
Steady Shot Mode:Active
Lens-based Image Stabilization (OSS)
Advanced Features
Image Stabilization
Optical SteadyShot
Accessories
Supplied Accessories
Lens cap
Lens rear cap
References
ALC-F405S
VF-405MP
Weights & Measurements (SAP)
Package Dimensions: 3.38 x 0.575 x 3.5
Footnotes
SELP1650 not recommended for use with NEX-3, NEX-5, NEX-C3
Legal copy
© 2012 Sony Electronics Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited. Sony is
not responsible for typographical and photographic errors. Features and specifications are subject to change without notice.
Sony, BIONZ, BRAVIA, Exmor, InfoLITHIUM, Memory Stick, Memory Stick Duo, Memory Stick PRO Duo, Memory Stick PRO-HG Duo,
PlayMemories Home, Smile Shutter, Stamina, Theatre Sync, Sweep Panorama, and the Sony make.believe logo are trademarks
of Sony. AVCHD is a trademark of Panasonic Corporation and Sony Corporation. Microsoft, Windows, and Windows Vista are
trademarks of Microsoft Corporation. Mac OS and iMovie are trademarks of Apple Computers, Inc. HDMI is a trademark of HDMI
Licensing LLC. All other trademarks are trademarks of their respective owners.
Assets
SELP-1650
NEX Lens (E 16-50mm F3.5-5.6 OSS)
Compact and lightweight design
Despite a 3x magnification ratio covering 16 mm to 50 mm (24-75mm 35mm eq.), the SELP-1650
is thin and lightweight thanks to a retracting mechanism that reduces the lens to just 3/16” (29.9
mm). It truly enhances the portability of E-mount cameras, giving users the means to capture
spontaneous moments when on trips with a light and compact camera/lens combination.
POWER ZOOM for smooth zooming
The SELP-1650 is the first lens with an electrically driven zoom mechanism. As soon as the camera
is powered on, the lens extends and is instantly ready for shooting. A dual-function control ring is
used for both zooming and manual focus.
ED glass and Aspherical lens elements
The SELP-1650 is equipped with one ED and four Aspherical elements, resulting in a highperformance lens that is surprisingly compact. The elements correct for curvature of field on the
wide-angle side and spherical and chromatic aberration on the telephoto side for beautiful,
accurate, high-contrast reproduction across the entire image.
Built-in Optical SteadyShot™ image stabilization
The built-in Optical SteadyShot image stabilization system provides a 4-stop (approx.) shutter
speed advantage, making it significantly easier to achieve crisp, blur-free images and video.
Specifications
Optics/Lens
Lens Type
Lens Mount Type
f/3.5-5.6
f/3.5-5.6
Aperture (Min.)
Focal Length (35mm equivalent)
f/22-36
24mm-75mm (35mm equivalent)
Filter Diameter
40.5mm
Lens Groups-Elements
8 groups, 9 elements (4 aspheric surfaces)
Minimum Focus Distance
Angle of View
9.8" (0.25m)
83o - 32o
Aperture Blade
7 blades (Circular aperture)
Aspheric Elements
(4 aspheric surfaces)
Dimensions (Max. Diameter x
Length)
2-5/8" x 1-13/16 (64.7 x 29.9mm)
Distance Encoder
Yes
Exterior Finish
Black
Internal Motor
Lens Weight
Warranty Card (DSLR Cameras)
E-mount 16-50mm F3.5-5.6
Sony E-mount lenses
Aperture
Aperture (Max.)
Yes (Stepping motor)
4.1 oz (116g)
Maximum Magnification
0.215x
Steady Shot Mode:Active
Lens-based Image Stabilization (OSS)
Educators and full-time students:
save up to $280
Save on select Sony
cameras, lenses and
accessories after instant rebate!
®
Valid 4/1 – 9/30/2013. See next page for details.
SELP-1650_illustration
SELP-1650_specsheet_091612
Alpha_Student_IR_Form_Press
SELP1650 POWER_ZOOM_
VIMEO
Thumbnail_SELP1650 POWER_
ZOOM_VIMEO
Warranty_Card_2-696-10311_Accessory
Educators and full-time students:
save up to $280
Save on select Sony
cameras, lenses and
accessories after instant rebate!
®
Valid 4/1 – 9/30/2013. See next page for details.
Alpha_Student_IR_Form_v2
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