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Discounts and Coupons
Discounts and coupons are powerful marketing tools that allow you to give
your clients special offers on products or categories, allow wholesalers to
purchase at special rates, provide incentives through your offline advertising
or help clear "difficult to sell" stock amongst many other uses. Once you have
set up the discounts and coupons you wish to use on your store you can go
back to the product / category admin pages to assign the ones you want to
use.
This explains the options you will see when you go to add a new discount or
coupon.
Coupon or discount:
The difference between a coupon and a discount is that a coupon will need a
special code to be entered during the checkout phase for it to be applicable. A
discount however will apply to all of your website visitors, as long as the
conditions you can set below are met. Coupons are especially useful
therefore for promotions in magazines or through other advertising.
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