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Key properties are summarized below:
Property
Summary
Hyperlink
Specify the full URL of the web page to be opened when recipients click the banner
image in their message.
Alt Text
Specify text to be displayed if images cannot be displayed in messages (for example,
if a recipient has chosen to block images in email messages).
Image Location
Displays the location of the inserted image.
You should create one template for each day of the week. As such, you are strongly advised to use
meaningful names for the templates - for example 'Monday Product Offer', 'Tuesday Product Offer',
etc.
Stage 2: Define Campaign Policies
1. Select the Outlook campaign policies branch in the console tree.
2. Click the new button from the toolbar to start the new Outlook policy wizard [pg.137].
3. On the general [pg.120] window, specify a meaningful name for the policy - for example 'Monday
Product Offer Campaign'.
NOTE
Your policy must have a valid name. A valid policy name must be unique and not
blank. You should try to make your policy names as descriptive as possible because
they are used to uniquely identify the policy in a number of areas. You can also use
the policy description to record comments and notes about a policy (such as what it
does and under what conditions it triggers). We highly recommend that you use this
field to keep a record of changes to a policy over time.
4. Click next to progress with the wizard and choose a campaign template [pg.121]. Select the required
campaign template that was created in stage 1 [pg.152] - for example, if you are creating a policy to be
run on Mondays, you would select the template which contains relevant content for Mondays.
5. Click next to see a preview of how the selected template will appear in email messages.
6. Click next to continue and set conditions [pg.124] under which this policy will be applied. In this case
we want the campaign to be applied to all users therefore select the Outlook user is anyone option.
7. Click next to access date options.
8. Select the use advanced schedule option and then click add to add a new schedule (for further
information about these options please see the using the advanced schedule [pg.133] section of this
guide).
USER MANUAL
Signature Manager Outlook Edition
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