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© Theme Zoom, 2007 TRI Categories TRI™ Index Column Market Share Column TCR Traffic Indicator Column LTI - Long Tail Index - Long Tail Column - Blue (not in limited editions) The 5 Recommended Actions Columns - Pink Intelligence Column QUAD Nominated TRIPLE Nominated Double Nominated TRI™ Nominated PPC Nominated Traffic Nominated Competitor Nominated Drill Into as a New VMAD Article Strategy Column (VMAD and Silo levels only) Parent Theme or Synonym Topic or Theme Priority 1-3 Topic or Theme for Content Keyword Selection Strategy Column Expert Verbiage Priority 1-2 Long Tail Priority 1-4 Likely Expert Verbiage Research Before Use Off-Site Promotions Column (Silo and Article levels only) Top Priority Submit to Article Directories - Headline Priority 1 Submit to Article DirectoriesPriority 2-5 Blog Article ; Create Tag PPC Campaign Suggestion Column (Project, Silo and Article levels only) MASSIVE TRAFFIC: Investigate theme relevancy HIGH TRAFFIC; Low cost keyword with high traffic Low cost keyword with some traffic HIGH TRAFFIC; Drill down MARKET ALERT: Research Market Research AdWords Term - Drill down to find additional less expensive PPC terms VIRGIN TERRITORY Penny AdWords priority 1-2-3 AdWords Candidate Long Tail Colmns - Blue Cost Per Click Tail (not in limited editions) Clicks Per Day Tail (not in limited editions) Market Convergence (not in limited editions) Comments and Observations - Life Cycle Column - White Import Keyword Source - Life Cycle Column - White Import Keyword Comments - Life Cycle Column - White Filter Zoom Analysis Screen Reset Entire Filter Display Only Selected Keywords Delete Selected Keywords From Parent Theme * Filter By Keyword Keyword Contains Any Comma-Separated Character Strings Keyword Contains Any Comma-Separated Words p3 61 62 63 64 65 67 67 70 71 71 72 73 74 74 75 75 76 77 77 78 79 80 80 80 81 82 82 83 83 84 84 85 85 85 85 86 86 86 87 87 88 88 90 91 92 93 95 95 95 97 97 98